Tuesday, July 7, 2009
The Australian profession being recognised on the world stage
I noticed in the July issue of Research News this article from John Marinopoulos, the aussie ESOMAR council member and managing director of Strategic Intelligence Group.
John represented Australia at last months World Industry Network (WIN) meeting of senior market researchers in Amsterdam. This was hosted by ESOMAR and included participants from over 20 countries.
It is great to see that the World is starting to appreciate the job that has been done in Australia in the areas of quality, being qualified and our professions' attempt to create more client conversations. We now need to ensure that our own members and clients in Australia clearly see the value of QPMR. Stay tuned as there is a plan in place!